Fresh designs for summer shelves. Bright, gentle, and just right. Dear Reader, As summer arrives, customers are looking for cards to celebrate simple joys, mark milestones, and send a little encouragement just because. This seasonal edit features birthdays, thank yous, and gentle encouragement cards in fresh, sun-washed colors, designed to move with the rhythms of real life. Whether it's a picnic birthday, a handwritten thank-you after a visit, or a quiet reminder that someone’s doing great,...
about 1 month ago • 1 min read
We’re 36th Annual Louie Awards Finalists - In Three Categories! Dear Reader, We’re honored (and honestly quite giddy) to share that three of our designs are finalists for the 36th Annual Louie Awards. ✨ LGBTQIA+ : There’s Nothing I Don’t Love, Letterpress Card✨ Friendship / Encouragement : Every Twist in the Plot, Letterpress Card ✨ Everyday Box Set : Book Lovers Box Set If you are unfamiliar, the Louie's are like the Academy Awards of the greeting card world, shining a light on the most...
about 2 months ago • 1 min read
Rachel's patterns are featured in the latest Uppercase Magazine Dear Reader, We’re so pleased to share that Rachel’s repeating patterns (made with the same hand-carved woodblocks as the Heartell greeting cards you know and love) are featured in the brand new 6th edition of UPPERCASE Magazine’s Surface Pattern Design Guide! Out of 790 submissions, Rachel's was one of the 100 portfolios chosen for this beautifully curated issue and she couldn't feel more honored. Rachel has been working hard...
about 2 months ago • 1 min read
A gift for you! Here are your free quarterly desktop and mobile wallpapers for January-March. DOWNLOAD YOUR WALLPAPERS NOW Dear Reader, As we settle into the new year I wanted to share a little something to brighten your days: free Geofloral pattern wallpapers for your phone, tablet, or desktop in two new colorways. I hope they add a bit of joy and calm to your space, whether you're working, daydreaming, or just catching up on emails. Feel free to forward them to a friend who you think would...
6 months ago • 1 min read
Mother's Day is around the corner. Stock up on woodblock printed cards for moms and mother-figures of all sorts. SHOP BESTSELLERS FOR MOMS NOW SHOP NOW SHOP NOW SHOP NOW SHOP NOW SHOP NOW SHOP NOW Kitchen Towels & Sponge Clothes ...make nice gifts for moms. SHOP NOW SHOP NOW You can also shop using our digital catalog and place orders by email to [email protected]! VIEW PRODUCTS AND TERMS IN OUR WHOLESALE CATALOG 6426 Georgetown N. Blvd., Fort Wayne, IN 46815Unsubscribe
over 1 year ago • 1 min read
Happy working mother's day! Here are some of my favorite podcasts about running a creative business, parenting and staying sane while doing it. Snuggles on the couch with my youngest, Charlie. Dear Reader, Tuesday was National Working Mothers Day, and to celebrate I'm writing to share with you some of the resources that helped me in my life as a working mom. Podcasts have been one of my favorite sources for information, companionship, and inspiration over the years. I put them into four...
over 1 year ago • 6 min read
We made a video! Here's a glimpse into our studio and a little bit about our story: Dear Reader, We decided to enter the modern age and edit together a video for our website in order to give people who haven't seen our work before an idea of who we are and what we do. Since you are one of our beloved card writers and supporters of our work, I wanted to share it with you first! I hope you like it. There are many videos in the world with higher production values and more sheen, but I am happy...
over 1 year ago • 1 min read
New cards for a new year! Dear Reader, Happy new year! I'm so proud to be able to start the new year by sharing with you our first-ever release of patterned greeting cards. This project is two years in the making, and I couldn't be more pleased with how they've turned out. These new designs feature twelve repeating patterns in four themes printed in two colorways each, all letterpress printed from hand-carved woodblocks.My favorite part of this new offering are the bespoke boxes we designed...
over 1 year ago • 1 min read